Join a leading EdTech company as their new Marketing Executive! This hybrid Leicester-based opportunity will have you working with a company that specialises in SaaS products for the education sector. The salary for this role is up to £26,000 per annum! 

Benefits include 25 days annual leave plus bank holidays, Private Healthcare, Pension Scheme, Enhanced Parental Leave, Generous Sick Leave and more! 

Role Overview: 

Join a leading EdTech company as their new Marketing Executive and contribute to the design, creation, and delivery of marketing programs to support the growth and expansion of company products and services.

Responsibilities:

• Create and convey brand messages to improve brand awareness.
• Collaborates with the marketing team to plan and execute effective digital marketing campaigns, including social media, email marketing, and content marketing, to reach target audiences and drive brand engagement.
• Conducts market research to identify customer needs, preferences, and pain points, and uses the insights to refine marketing strategies and product positioning.
• Manages and maintains the company's website and online presence, ensuring that content is up-to-date, accurate, and aligned with the brand's messaging and image.
• Assists in developing and implementing brand guidelines to ensure consistency in all marketing materials and communications across various channels.
• Works closely with the sales team to provide marketing support, such as creating sales collateral, promotional materials, and lead generation campaigns to drive sales and meet revenue targets.
• Develop sales presentations and provide reports based on information collected, such as marketing trends, competition, new products, and pricing.
• Coordinate involvement in conferences, exhibitions, and marketing seminars.

Requirements

• Experience: 1-3 years of experience in a similar Marketing role.  
• B2B software or SaaS experience is highly desirable but not essential.. 
• BA/BS in Business, Marketing, Communications, or a related field - desired.
• Computer/Technical: Proficient in Office 365 - Microsoft Word, Excel, PowerPoint, Outlook. Demonstrate the ability to learn and understand basic office software applications.

Person Specification:

• Creative.
• Confident. 
• Highly Motivated. 
• Positive attitude. 
• Results-driven. 

Want to know more? 

As a specialist IT recruitment agency at GreatFind Recruitment, we genuinely care about our candidates and clients. We strive to provide a personalised and consultative service, and we would be more than happy to chat with you about this role in more detail.